Architecture, Engineering & Design
Architecture, engineering and design firms often keep pursuit history in proposal software, marketing spreadsheets or an aging CRM built for project delivery. Migrating that into Salesforce means translating past pursuits into opportunities with outcomes, linking clients to their owners' representatives and subconsultants, and preserving win and loss reasons for later analysis. We work with marketing and business development leads to decide how far back history is worth bringing and which past records are archived instead.