Finance and insurance
Finance and insurance makes up about 5.3% of metro GDP, and many of the banks, lenders and agencies in it still hold customer relationships across a core system, an agency management tool and personal spreadsheets. Migration here is largely a household and relationship clean-up: matching the same client across sources, deciding which policy or loan details belong in Salesforce and which stay in the core system, and preserving contact history that regulators may ask about.