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Media & Event Production Custom Development

An event-production company consolidated six tools into one custom Sales Cloud workflow

An audio-visual event company replaced five or six disconnected platforms with a Sales Cloud solution built around its unique production and travel workflow.

The challenge

Leads, events, contractors, and travel lived across many platforms, information wasn’t shared across the team, and there was no way to quote, track opportunities, or coordinate travel.

What we did
  • Sales Cloud with custom stages for quoting, contracting, and negotiation, plus Einstein Activity Capture
  • A custom Event Show object managing the lifecycle from pre-show to real-time execution
  • A Travel Booking object coordinating contractor flights, hotels, and rental cars
  • Record types for contractors, venues, and hotels with automated event creation on close
The results

The company consolidated six platforms into one Salesforce environment, automated event and travel coordination, and gained reporting across bookings, contractor assignments, and venue history.

Everything in the sandbox is right on track — this is amazing.

Client, Media & Event Production